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Finding where produce came from

Answer a buyer's question in a minute instead of a week — in both directions.

For exporters
Trace & recallSupply graph

Because every step from delivery to shipment was recorded as it happened, the chain is already there. You are looking it up, not rebuilding it.

Where did this come from?

A buyer queries a carton, or a laboratory finds something. Start from whatever code you have — a lot code, a pallet code, an order number, a GRN — and trace back to:

  • The farms that supplied it
  • The fields and crops it grew in
  • Every chemical sprayed on it, and when
  • The residue tests, and their results
  • The pack run and the pallet it travelled on

Where did it go?

The other direction, and the one that matters when something is wrong. Start from a farm, a crop or a chemical, and find:

  • Every lot that produce ended up in
  • Every pallet those cartons went on
  • Every order and buyer that received them
  • How many cartons were shipped and how many you still hold

This is what turns “a supplier has a problem” into a specific list of customers to call.

Compliance exposure

The view worth checking regularly, without waiting for anyone to complain. It lists every finished lot where something upstream is a problem — a chemical Europe does not allow, or a failed residue test — together with the buyers who received it.

If it is empty, that is a real answer, not an absence of information. If it is not, you know before your customer does.

Supplier risk

Your suppliers ranked by the problems found in their produce, weighted by how many buyers were affected. Two useful things come out of it:

  • Which farms need support or training — most problems are honest mistakes with a legal product, and are fixable.
  • Which farms you should not put into shared lots until they are sorted out.

The other views

ViewAnswers
Co-mingled lotsWhich other farms ended up in the same lot as this one. If a farm has a problem, this is who else is affected.
Co-location riskWhich clean lots shared a cold room with a problem lot.
Producer centralityWhich suppliers reach the most buyers and countries — the ones you can least afford to lose.
Buyer concentrationHow much of your business rests on how few customers.
Mass-balance leaksWhere quantities stop adding up, and which pack run it started at.

Reading the picture

These views draw the chain as a diagram: boxes for farms, crops, deliveries, lots, pallets and buyers, with lines showing what came from what. Tap any box to open the record behind it.

Anything flagged red is where the problem is. Follow the lines out of it to see how far it reached.

This only works if the records exist

Tracing reads what was recorded. Produce received without a quality check, cartons moved without being logged, an external supplier who told you nothing — each is a gap the trace cannot fill. That is the real reason to keep the daily records: not the paperwork, but the day you need to answer fast.